In an effort to strength its video search offerings, Ask.com has reached out an agreement with Blinkx, one of the leading search engines for video and audio content.
With this deal, Ask.com will access to Blinkx’s 12 million hours of audio and video content and incorporate them into its own search service. As per the joint agreement, Blinkx will get the fee for the Blinkx’s content search by the Ask.com users.
Unsurprisingly, Ask.com is not the first search engine to have association with Blinkx for video search. The search engine giants like MSN, AOL have already tied up with Blinkx to power up their video searches.
In a press release, Blinkx CEO, Suranga Chandratillake has expressed,
Ask.com’s momentum is impressive and we’re very proud to be powering their new video search offering. This relationship further demonstrates our technology leadership in the video search space and is an exciting development for our 130 or so media partners whose content can now be accessed through Ask.com.
