Taking some sort of inspiration from Digg, Dell has launched a customer relations site by the name of Ideastorm. The site allows the users to submit product and feature requests, policy changes or any other things that they want to discuss with the Dell community. Other than IdeaStorm, Dell also introduced a video sharing site dubbed StudioDell where the users can view company videos as well as the videos submitted by the users.
They say ‘Think of Dell IdeaStorm as a combination between a message board and Digg.com.’
Two-way online communication is gaining wider popularity these days and I am pretty sure that we will be witnessing more and more companies following the Dell’s move.
