Fidelity Assets is the first company to start a blog for the real estate guys. The blog is called as My Client Builder which will deal with people engaged with the buying and selling of real estates.
As far as the operation of this blog is concerned the site says:
Each agent’s blog in My Client Builder is equipped with an RSS (Really Simple Syndication) feed. When an agent posts a new message, whether it’s a new property listing, article or announcement, it is syndicated in the form of a link to hundreds of other real estate related websites around the Internet, which then display that message as fresh content, creating a “distributed website” effect. When users click these links, they are directed to the agent’s blog, generating free organic web traffic for the agent. When a home buyer or seller arrives on the agent’s blog, lead capture forms and an email subscription form help the real estate agent capture more leads so they can effectively and efficiently build their online community.










